ABOUT BUSHRA
Bushra is a Pakistani expat in Saudi Arabia with 2 kids. Already incomes 6 figures as a marketing consultant, she needed to generate income with a enterprise that gave her extra freedom and suppleness.
HOW SHE USED ZERO TO LAUNCH
She adopted each step in Zero to Launch — from discovering an concept to launching her first on-line product — to create a facet enterprise in a model new area.
RESULTS
Bushra earns twice as a lot from her part-time on-line enterprise than she does from her full-time job. She’s now planning to take summers off to spend time along with her household.
“Zero to Launch helps you create merchandise and programs that promote themselves.” — Bushra Azhar
*Notice: This video is from Feb. 2014, earlier than Bushra’s on-line enterprise exploded
“I used to be afraid of tarnishing my picture”
Though Bushra was incomes 6 figures as a enterprise marketing consultant, the busy mom of two needed extra freedom and suppleness in her life. She knew on-line enterprise might assist, however she didn’t wish to smash her repute with a “spammy on-line enterprise.”
“I used to be afraid of tarnishing my picture. I’ve a fantastic Google presence and a company weblog. When you search my identify, you see all these nice hits. That’s essential as a result of it’s how I get leads for my consulting enterprise.”
Watch how Bushra discovered which you could create a reputable on-line enterprise whereas sustaining a stellar repute.
She joined Zero to Launch with out a enterprise concept
At first Bushra didn’t know what sort of enterprise she needed to begin. Utilizing the strategies taught in Zero to Launch, she got here up with a number of thrilling concepts after which examined them for profitability.
“I went by means of Ramit’s Concept Mapping train and got here up with 9 completely different concepts. Then I examined every and killed just a few as a result of I spotted they wouldn’t work. By the tip I used to be left with one: instructing entrepreneurs about persuasion and negotiation.”
“Why would anybody hearken to me?”
Bushra had a fantastic repute in her business — however her on-line enterprise had nothing to do along with her established profession.
“I had zero credentials once I began my on-line enterprise. I’ve by no means labored in psychology or persuasion. I’ve by no means even taken a copywriting course. For a very long time I wasn’t even certain if it was spelled ‘copywriting’ or ‘copyrighting’!”
She quickly discovered her lack of “credentials” didn’t matter. Utilizing what she discovered in Zero to Launch, she was in a position to join along with her viewers so deeply that they instantly noticed her as somebody who might assist them. She explains how in additional element beneath.
“On-line success occurs so shortly”
In October 2014, six months after becoming a member of Zero to Launch and following this system to a T, Bushra launched her first product for $49. Inside two weeks, she had 320 gross sales.
“It was mind-boggling. I used to be fully hooked.”
With $15,680 within the financial institution, Bushra continued creating and launching new merchandise over the subsequent few months. By the tip of the 12 months, she earned $30,000 simply from on-line programs and training companies.
How Bushra 10X’d her gross sales the subsequent 12 months
Then Bushra began to fret that the one purpose individuals purchased from her was as a result of her costs had been low. So the subsequent 12 months she started providing extra premium packages. She even made a objective to hit $50,000 in gross sales in July. Her husband thought she was delusional.
“I awakened each morning and instructed my husband ‘I’m going to make $50,000 this month.’ He didn’t imagine me.
“I didn’t care. I created a brand new product and offered it for $297. I offered all 190 of them in 4 days and made $56,000. It was enjoyable — I received to rub it in my husband’s face.”
Now she had proof individuals would pay her a considerable sum of money on-line. So she took her enterprise a step additional. In October 2015, she created a brand new program with 3 completely different tiers that offered for $499, $799, or $1,499.
She earned $130,000 from that launch.
The teachings she discovered from Zero to Launch performed a significant function on this success.
“Earlier than I launched my first program, I went by means of the Zero to Launch worksheets 6-7 instances. When you study these ideas, you’re in a position to create merchandise and programs that promote themselves.”
Bushra loves the work she’s doing. However what actually excites her is the individuals she will get to work with.
“I created an enormous, loyal neighborhood. These persons are clever and passionate similar to me. They’re not purchasers, they’re associates. I like working with them.”
As nice as the cash is, her actual measure of success is getting emails like this every day:
Leaving a 6-figure job and taking summers off
Bushra by no means thought her enterprise would attain this stage. She thought if she was fortunate, she may make $10,000 per 30 days on-line.
However the income she’s constructed from this part-time enterprise is double what she earns as a full-time marketing consultant. Now she’s in a position to step away from her full-time job to spend extra time along with her family members.
“I’m planning to take summers off in order that I can go to my household in Pakistan.”
Need assistance discovering a enterprise concept?
One of many Bushra’s largest breakthroughs was utilizing the Zero to Launch system to seek out an concept she knew can be worthwhile. When you’re searching for a enterprise concept of your individual, enter your e-mail within the field beneath to get my particular report: 30 Profitable On-line Enterprise Concepts.
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