In February 2024, content material entrepreneurs can produce articles and movies about pizza, marriage, evolution, wine, and the rarest of birthdates.
Content material advertising is the act of curating or creating content material to draw, interact, and purchase prospects. What follows are 5 content material advertising subjects your enterprise can use in February 2024.
1. Pizza Day
February 9, 2024, is Nationwide Pizza Day in america. Whereas the pseudo-holiday’s origins are unclear, pizzeria house owners and pizza fanatics presumably don’t want a lot of an excuse to have a good time and luxuriate in a very good pie.
The duty for ecommerce content material entrepreneurs is connecting that pizza enthusiasm to their merchandise. Whereas the obvious match is retailers promoting kitchen-related objects, pizza is a broad sufficient subject for various sorts of outlets.
Listed below are a couple of examples.
A journey model corresponding to Away, which sells baggage, may publish a “Pizza Tour Information” for main cities like New York or Chicago.
Social gathering Metropolis and related outlets would possibly publish a pizza-party-planning publish.
Plant and seed sellers corresponding to Woodies Backyard Items would possibly produce a “find out how to plant the proper pizza backyard” article or video.
Content material for Nationwide Pizza Day may embrace social media posts to draw buyers. Or it may very well be featured in an editorial e-mail publication to have interaction loyal subscribers.
2. World Marriage Day
World Marriage Day is well known on the second Sunday in February annually. In 2024, it falls on February 11. This special occasion is devoted to honoring the fantastic thing about marriage and the significance of sturdy, loving, and dedicated relationships. It’s an event to have a good time and replicate on the importance of marriage in our lives.
For ecommerce content material entrepreneurs, World Marriage Day supplies a wonderful alternative to create content material that resonates with {couples}, these planning to get married, and anybody excited about strengthening relationships.
The content material would possibly embrace reward guides, relationship concepts, ebook opinions, {couples} wellness, or wedding ceremony planning, maybe together with a subscription or product bundle provide.
3. Worldwide Darwin Day
Worldwide Darwin Day happens yearly on February 12, commemorating the beginning of Charles Darwin, the well-known English naturalist, biologist, and writer of “On the Origin of Species.”
Darwin Day is devoted to selling science, fashionable purpose, and the contributions of Charles Darwin to our understanding of evolution and the pure world.
For an ecommerce content material marketer, Worldwide Darwin Day is a chance to create partaking content material aligning with science, evolution, and mental curiosity.
Listed below are a couple of prospects.
STEM toy retailer: “Darwin’s Discoveries: Toys Showcasing the Wonders of Evolution.”
Christian ebook store: “Books That Problem Evolutionary Theories.”
A house decor retailer: “Evolutionary Residence Decor Developments for a Trendy Area.”
4. Nationwide Drink Wine Day
Nationwide Drink Wine Day is noticed on February 18 annually. The event celebrates the enjoyment of wine in varied varieties and flavors. It’s a enjoyable and fascinating alternative for content material entrepreneurs, notably these within the wine and beverage trade, to attach with their viewers whereas recognizing the significance of accountable ingesting.
As with each thought on this listing, content material for Drink Wine Day ought to assist, inform, or entertain prospects and prospects to drive gross sales. Therefore make sure you join that content material with the merchandise your store sells.
For instance, a woodworking retailer may publish a tutorial for constructing a wine cupboard utilizing an related package on the market. The tutorial article and movies show find out how to construct a great-looking cupboard, whereas the package, which might be ordered on-line, supplies the supplies and instruments.
5. Leap 12 months Day
February 29, Leap 12 months Day, happens as soon as each 4 years to sync calendars with Earth’s orbit across the solar. It’s a uncommon date and thus a special day for these born on that day. It’s additionally a very good content material advertising alternative.
Ecommerce entrepreneurs can establish associated celebrities, innovators, or leaders with February 29 birthdays.
An instance for music shops is Gioachino Rossini — the Italian opera composer of “The Barber of Seville” and “William Inform “— who was born on Leap 12 months Day. A music store may publish a Rossini profile and provide associated merchandise.